Conservation Partners

Our Commitment to Conservation

At WildLens Adventures, conservation is central to everything we do. We believe that exceptional safari experiences should not only connect people with Africa’s extraordinary wildlife and landscapes, but also contribute to their long-term protection.

That’s why WildLens is committed to donating its profits to conservation initiatives, supporting organisations that protect wildlife, engage local communities and inspire the next generation of conservationists.

Our two chosen conservation partners, Lessons in Conservation and Wildlife ACT, reflect our belief that successful conservation requires both protecting wildlife today and educating the people who will safeguard it tomorrow.

  • Conservation education programme supported by Lessons in Conservation

    LiC is a youth-led environmental education non-profit company based in South Africa, with additional operating teams in Eswatini, Malawi, Tanzania and Rwanda.

    Our model focuses on empowering the youth of rural Africa, from a primary school level all the way through to university graduates. We strategically select partner universities in the areas that we work, and select a team of 9 individuals through an interviewing process (the first ever interview for most students). We then train these team members for their specific portfolios, ranging from finances and fundraising, to education and community relations. The goal is to equip our team members with valuable work experience within the conservation sector, something that is very difficult to find in rural Africa, in the hope that they will have more success finding jobs within the conservation and resource management sector. Although most positions are voluntary, we have found incredible commitment from each person working within our structures, as they slowly take ownership of the youth-led, pan-African movement they are now a part of. We now have over 140 young people working with us across Africa.

    The lessons we teach are essentially a sensitisation to ecology and wildlife conservation, as we strive to make conservation fun, getting the children out of the classroom as often as possible. These lessons are then followed up with an excursion into a wildlife area, so that they can see first hand the principles we have taught them in the classroom. For most, this is the first time they will ever see wildlife in their natural habitat.

    We started this organisation in 2018, still as a group of university students, with the goal of creating a platform to allow other young people to give of their time and resources for the betterment of the world around them. Over the past 6 years, we have given lessons to over 12,200 children across 11 African countries, and have gained many valuable insights along the way. Last year (2024) was the second year that we had some funding, and we were able to deliver lessons to over 4800 children.

    Imagine how far we can go if we keep working for a better world - together.

  • Wildlife ACT conservation team monitoring endangered wildlife in South Africa

    Wildlife ACT was co-founded in 2008 by 3 individuals, Johan Maree, Chris Kelly and Dr Simon Morgan, who were determined to find a way of ensuring sustainable, long-term monitoring and conservation projects. Many African game reserves do not have the funds or capacity to run effective wildlife monitoring projects despite monitoring being an essential part of wildlife management. Wildlife ACT assists these game reserves by providing tracking and monitoring services free of charge. Wildlife ACT is unique in that we actively advance conservation by initiating, implementing and managing monitoring projects on reserves which do not have existing monitoring programmes in place; or by taking over existing monitoring projects on reserves that can no longer fund or manage them


Conservation Beyond Our Partnerships

Supporting conservation organisations is an important part of the WildLens mission, but our personal commitment to conservation extends beyond the financial contributions generated through our safaris.

We believe that understanding the challenges of wildlife conservation requires spending time with the people working on the ground, learning from their expertise and experiencing first-hand the complexity of protecting threatened species.

In September 2026, WildLens founder Marno Jooste had the opportunity to put that belief into practice during a week spent alongside conservation professionals in Malawi’s Liwonde National Park.

WildLens founder Marno Jooste alongside a temporarily immobilised rhino during a conservation operation in Liwonde National Park, Malawi. The veterinary team had completed its procedures, and the animal was subsequently safely revived. The veterinarian and helicopter in the background formed part of the specialist team conducting the operation.

True conservation is not just about protecting wildlife; it’s about building partnerships that inspire action, foster understanding, and create a future where people and nature thrive together.